Go Kingston Logo
The Go Kingston brand was set up to have its own identity. A competition was held through the education sector to design a logo. A student from Kingston College designed the logo to capture the river, telephone boxes and the bridge.
In September 2008, LOCOG launched the Get Set Programme aimed at schools, colleges and higher education. The programme is based around the Olympic and Paralympic core values:
The Education Programme will support, recognise and ultimately accredit learning institutions with a web-based hub to participate in the programme. Other benefits include:

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