K+20 was launched in June 2003 at a stakeholder workshop which included a walking audit of the town centre.
This focussed on the town centres strengths, weaknesses and aspirations for the future.
The main strengths were identified as:
- Variety and quality of shops;
- the riverside and new riverside development;
- the historic Market Place;
- the Rotunda leisure development; and
- the towns attractive character.
The main weaknesses were identified as:
- Traffic congestion;
- parking;
- poor approaches to the town centre;
- poor quality streetscape in some areas; and
- issues associated with the vibrant evening economy which attracts large numbers of young people.